Work from Oliver Russell was recognized recently at the Houston Advertising Federation's ADDY Awards Show.
In total, five campaigns that Oliver Russell produced for Hewlett Packard's Personal Systems Group were recognized, including:
The agency has made photos of the work available on their website.
For the second year in a row, the folks at Oliver Russell are putting on their "My Funny Valentine" promotion on Friday, February 13th.
The event grew out of questions that the agency has gotten over the 'I LOVE YOU' strong man mural on the side of their building. Last year, they invited the public to have a Polaroid photo taken for Valentine's Day.
This year, they're asking a $5 donation with each picture, which will go to the YMCA Strong Kids program. Oliver Russell will match the donations, up to the first $1,000.
If you feel so inclined, go get your picture taken on the 13th (Friday the 13th jokes aside, of course) and help support the YMCA.
Technorati tags: oliver russell, my funny valentine, ymca
After a competitive review, Jacksons Food Stores has selected The Agency Creative Network as their Agency of Record, responsible for all marketing, advertising and public relations related activities. The Agency Creative Network was chosen over Stoltz Marketing Group, Oliver Russell, and CLM. The account had previously been held by CLM.
The change of agencies represents a dramatic shift for Jacksons Food Stores, and is a significant win for The Agency Creative Network. The account was a long-time CLM account, and had been with the shop since its days as WRC Advertising. Jacksons is Idaho's 6th largest privately held corporation, and operates in Idaho, Nevada, Washington and Oregon.
The Agency Creative Network, founded and led by Jane Perlaky, describes itself as an “open network model.” It utilizes talent throughout the area, and assembles teams tailored to individual client needs. Said one member of the team involved in the Jacksons business, this “…shows that clients see the value in smart strategy and creativity, no matter how it comes together.”
Congratulations to The Agency Creative Network on a hard-earned win.
Technorati tags: jacksons food stores, the agency creative network, stoltz marketing group, oliver russell, clm, wrc advertising, jane perlaky
Oliver Russell's work on the Hitchcock Building in downtown Boise is currently featured on the Communication Arts website.
The building, home of The Record Exchange, the Neurolux and The Edge, previously had a mural of assorted Alfred Hitchcock movies through the years, but now features a design based entirely on The Birds.
The mural was designed by Toby Robin, with direction from Russ Stoddard, and Fred Choate painting the mural on the building itself.
And of course there's the obligatory promotional item that comes along with this sort of news: Customers who visit The Record Exchange today (November 14th) and mention that they saw the building mural on the Communication Arts website will receive 20% off their purchase.
Technorati tags: oliver russell, hitchcock building, communication arts, record exchange, neurolux, the edge, alfred hitchcock, the birds, toby robin, russ stoddard, fred choate
There’s no way around it. The waters of today’s business environment are murky at best. You name it, it’s in turmoil – financial markets, housing markets, the list goes on and on. And yes, that impact is felt even here in Idaho.
Call it what you may – a slowdown, an economic downturn, or even the dreaded ‘r’ word that is recession – we’re in it. It affects agencies, their business, and their clients. Like it or not, that is the reality in which we live.
And facing up to that reality will make it that much easier to get through.
Oliver Russell found themselves in that very position. As an agency owner, this is the third recession that Russ Stoddard has been through, and in his own words, “I learned a few things from the first two and am trying to apply those lessons as best I can, sooner rather than later.”
Placed in this position, and given the business outlook for the next six months to a year, it became apparent that cuts were necessary in order to reshape Oliver Russell to be successful for the long term. So, painful as it was, cuts were made. The end result, as Russ described, is that “we’ve got a creative team here that is now engaged with plenty of work. That wasn’t the case before the layoffs, and I didn’t see the economic environment changing for the better in a significant way.”
For those who were affected by the layoffs at Oliver Russell, the agency provided assistance to them where possible – from severance pay to job finding and assistance with the launch of new business ventures.
In the marketing and advertising community, this is certainly unpleasant news. And chances are, similar scenarios will play out elsewhere – both inside and beyond the borders of Idaho. Those who are in leadership or ownership positions in these agencies face some very tough decisions over the coming months. Those who are able to take action, however, rather than be paralyzed by fear, will have greater control over the future success of their respective agencies.
The eternal optimist, Russ signed off with a fitting conclusion to our exchange: “And for anyone out there in the ad/design/digital community who’s wondering, watch out – yeah, we’re alive, and we’re breathing fire.”
As for other agencies in and around Boise that are being called on by those who were impacted – take the meeting. They are all extremely talented people in their own right, and will be outstanding additions to any team.
Technorati tags: oliver russell, russ stoddard
Dream Big is a program put together by Drake Cooper as a way to give back to the community, and more specifically to non-profit organizations that are in need of a little extra help. From the Dream Big section of their website: Through this annual program, we will work with one selected organization to help develop a unique in-kind branding and cause marketing campaign. We hope that our joint work with the charitable organization increases community awareness, understanding and inspires action around an important cause.
This program is similar to others, such as Oliver Russell's O-pen Purse program, which offers donations or in-kind assistance to deserving non-profit organizations. From Oliver Russell's O-Pen Purse application: Each year Oliver Russell partners with a select number of nonprofit groups to help them meet their organizational goals. We provide grants in the form of advertising, design and interactive services, marketing consulting, and, occasionally, monetary contributions.
Drake Cooper is currently accepting nominations for this year's Dream Big program, and will be through October 31st. More information is available from a release on Drake Cooper's website, or on the Dream Big page itself.
Oliver Russell is also accepting applications for next year's O-Pen Purse program through November 1st. More information about his program is available on their website.
To both agencies, and everyone else who makes an effort to give back to their community: Well Done.
Technorati tags: dream big, drake cooper, oliver russell, o-pen purse
As those who have been regular readers for a while might recall, about a year ago I made mention of W Design, which was founded by Kristy Weyrich, who was previously with Oliver Russell & Associates.
In her own words, "after about a hundred years" the website is live, and can be seen at wdesignboise.com.
Also, the W Design business card has been featured in Rockport Publishing's Best of Business Card Design 8.
Well done Kristy.
Technorati tags: w design, kristy weyrich, oliver russell, rockport publishing, best of business card design
Side Door Media in Boise has added a new, but familiar name to their staff:
Bryan Escobedo has joined the agency as a Senior Account Executive. Prior to joining Side Door Media, Bryan was a Senior Account Executive at Oliver Russell & Associates.
Congratulations Bryan.
Technorati tags: side door media, bryan escobedo, oliver russell
On Tuesday, April 29th the Idaho Media Professionals organization is hosting an event focused on advertising and marketing, specifically as it relates to Idaho films (I'm assuming).
The event, titled Idaho Advertising Execs and the Art of Persuasion, will start at 5:15 at The Flicks - 646 Fulton St. Admission is free to IMP members, and $5 for non-members. It will feature a panel discussion with:
Rhea Allen from Peppershock Media
Russ Stoddard from Oliver Russell
David Cook from Stoltz Marketing Group
There will also be a conversation and networking opportunity on the patio following the panel with no-host bar.
More details, as well as information about other film-related events can be found on the Events page of the Idaho Film Office website.
Technorati tags: idaho media professionals, the flicks, peppershock media, oliver russell, stoltz marketing group, idaho film office
The winners of the District XI ADDY Awards have been announced, and among them are a number of Idaho agencies, including:
Advertising Industry Self-Promotion:
Silver ADDY Award:
Salty Design Foundry
Salty Design Foundry: Salty Recipe Book
Collateral Material:
Silver ADDY Awards:
Salty Design Foundry
Coeur d'Alene Farmer's Market: Coeur d'Alene Farmer's Market
Salty Design Foundry
Magic Geek Inc: Magic Geek Brochure
Salty Design Foundry
Center Stage: Will of Fortune
Consumer or Trade Publication:
Gold ADDY Award:
Drake Cooper
Idaho Travel Council: Sunset Magazine Spread
Silver ADDY Award:
Salty Design Foundry
Acme Climbing: Splat for Urban Climber
Elements of Advertising:
Silver ADDY Award:
Oliver Russell
ibelieveinsasquatch.com: Sasquatch Logo
Mixed Media Campaigns:
Silver ADDY Award:
Drake Cooper
Home Federal: 'We're There.' Small Business Campaign
Newspaper:
Silver ADDY Award:
Drake Cooper
Home Federal: 'We're There.' Newspaper Campaign
Out-Of-Home:
Silver ADDY Award:
Oliver Russell
The Record Exchange: Hitchcock Building Mural
Public Service:
Gold ADDY Award:
Drake Cooper
Idaho Teen Pregnancy Prevention: Parentland
Sales Promotion:
Silver ADDY Awards:
Blue541
Merritt Properties: Headwaters Sales Kit
Noot Group
Meriwether Ranch: Meriwether Ranch Sales Book
Range NW
Bing Bang Boom!: Bing Bang Boom! Packaging
Salty Design Foundry
Magic Geek Inc.: Jugglingstore.com Catalog
Television:
Silver ADDY Award:
I.E. Productions
Rex Rammell for U.S. Senate: Monkey Butt
Congratulations to all. The entire list of winners can be found on the District XI website. For the winners of Gold ADDY's they now move on to the national competition. The National Awards Show and Gala is slated for June 10, 2008 in Atlanta, Georgia.
Technorati tags: aaf, american advertising federation, aaf district xi, addy awards, salty design foundry, drake cooper, oliver russell, blue541, ie productions
I was able to get a copy of the entire winner's list from the Idaho Advertising Federation's 2008 Rockies Awards Show (thanks Carolyn). The full list is available in PDF format below.
Here are some of the highlights:
Public Service:
Gold Rockie: Drake Cooper
Idaho Teen Pregnancy "Parent Land"
Concept: Dennis Budell, Joe Quatrone
Copy: Joe Quatrone
Art Director: Dennis Budell
Productions: John Nance
Producer: North by Northwest Productions
Casting: Director: Jeff Noble
Newspaper:
Gold Rockie: Drake Cooper
Home Federal "We're there." Newspaper Campaign
Concept: Dennis Budell, Joe Quatrone
Copy: Joe Quatrone
Art Director: Dennis Budell
Photographer: Todd Meier
Identity Programs:
Gold Rockie: Oliver Russell
ibelieveinsasquatch.com, "Sasquatch Logo"
Concept: Jesse Huffman
Art Director: Toby Robin, Jesse Huffman
Productions: Jesse Huffman
Illustrator: Jesse Huffman
Public Relations:
Gold Rockie: Drake Cooper
Idaho Lottery, "Raffle PR"
Concept: David Workman
Copy: David Workman
Art Director: Sherie Moody-St.Clair
Photographer: David Workman
Productions: Dave Butler
Casting: Drake-Cooper
Out Of Home:
Gold Rockie: Oliver Russell
The Record Exchange, “Hitchcock Building Mural”
Concept: Toby Robin
Art Director: Toby Robin, Paul Carew, Colleen Morgan
Illustrator: Toby Robin
Interactive:
Gold Rockie: Oliver Russell
The Modern Hotel, “The Modern Hotel Website (http://www.themodernhotel.com/)”
Concept: James Rice
Copy: Russ Stoddard, Alex Davis
Art Director: Rich Clark
Elements of Advertising:
Gold Rockie: MMG
Boise City Art Commission / Valley Ride, “Bus Sculpty Illustrations”
Concept: Jason Sievers
Art Director: Jason Sievers
Productions: Jason Sievers
Illustrator: Jason Sievers
Radio:
Gold Rockie: Drake Cooper
Idaho Lottery, “10 Times the Luck / Acme Hiring”
Concept: Dennis Budell, Joe Quatrone
Copy: Joe Quatrone
Production: Dave Earnest
Producer: North by Northwest Productions
Sales Promotion:
Gold Rockie: Noot Group
Meriwether Ranch, “Meriwether Ranch Sales Book by Jack Wisdom”
Concept: Noot Group
Copy: Noot Group
Art Director: Noot Group
Productions: Noot Group
Producer: Printing Today
Advertising Industry Self Promotion:
Gold Rockie: Noot Group
“Noot Group Business Cards”
Concept: Noot Group
Copy: Noot Group
Art Director: Noot Group
Producer: Lithographics
Magazines:
Gold Rockie: Drake Cooper
Idaho Travel Council, “2007 Magazine Campaign”
Concept: Jen Myers, Joe Quatrone
Copy: Joe Quatrone
Art Director: Jen Myers, Joe Quatrone
Productions: Jen Myers
Direct Marketing:
Gold Rockie: Foerstel Design
Idaho Potato Commission, “Stress Ball Relief Campaign”
Concept: John Brenner
Copy: John Brenner
Art Director: Marie Brochier
Productions: John Brenner
Producer: Table Rock Printing
Collateral:
Gold Rockie: Foerstel Design
Blue Cross of Idaho, “Blue Cross of Idaho One to One 2006 Annual Report”
Concept: Darcy Lindberg
Copy: Courtney Ludden
Art Director: Darcy Lindberg
Photographer: Deborah Hardee, Getty Images
Productions: Darcy Lindberg
Producter: Treasure Valley Litho
Television:
Gold Rockie: I.E. Productions
Rex Rammell for US Senate, “Monkey Butt”
Concept: Gary Stewart
Copy: Gary Stewart
Photographer: Gary Stewart
Productions: Nells Chick
Casting: Monkey Business
Complete Campaign:
Gold Rockie: Drake Cooper
Home Federal, “We’re There. Small Business Campaign”
Concept: Dennis Budell, Joe Quatrone
Copy: Joe Quatrone
Art Director: Dennis Budell
Photographer: Todd Meier
Productions: D Budell, J McDannel, J Yonk, A Cash, C Connally
Contact: Lisa Hawkes
Best of Show:
Noot Group
Meriwether Ranch, “Meriwether Ranch Sales Book by Jack Wisdom”
And, as promised, here is the complete list of 2008 Idaho Advertising Federation Rockies Award Winners (PDF format).
Congratulations if you've read all the way to this point. About halfway through I realized that this was going to end up being a very long list. At least it only happens once a year.
Technorati tags: idaho advertising federation, rockies award show, drake cooper, oliver russell, mmg, noot group, foerstel design, i.e. productions
Oliver Russell & Associates has added a new face to the staff, and promoted a couple of others:
Mark Hair joins Oliver Russell their new Interactive Director. Before joining the shop, he was President and founder of BaseCamp Interactive.
Susan Rowe has been promoted to Public Relations Director, where she'll lead and build out the PR team for Oliver Russell.
Evelyn Atchley has also been promoted, in this case to Senior Designer.
Congratulations to all.
Technorati tags: oliver russell, basecamp interactive, mark hair, susan rowe, evelyn atchley
Oliver Russell has added a new face to their staff.
Sara Bahnson joins the agency as an Account Coordinator. She is scheduled to graduate from Boise State University this May, and prior to joining Oliver Russell worked with Davies Rourke, and as a Marketing Coordinator for Seidl Home Company.
Congratulations Sara.
Technorati tags: oliver russell, sara bahnson, boise state university, davies rourke, seidl home company
According to a report in The Idaho Statesman, Oliver Russell has been named the marketing agency for the 2009 Special Olympics World Winter Games.
Congratulations to the crew over at Oliver Russell. I suspect they're going to be busy over the next year or so.
Technorati tags: idaho statesman, oliver russell, 2009 special olympics world winter games, special olympics
