Reward Program Members Are Brand Champions - via Adweek
Big Screen: Study Touts Cinema Ad Effectiveness - via MediaPost
Study: Ads make watching TV more pleasurable - via The Live Feed
and, as a follow up:
Q&A: C’mon, do ads REALLY make TV more fun? - via The Live Feed
Denny's Grand Slam Giveaway a Hit With 2 Million Diners - via Ad Age
Technorati tags: adweek, mediapost, the live feed, ad age
Thursday, February 05, 2009
Headline Roundup for February 5th
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