Young Are Most Receptive To Online Coupons - via MediaPost
TiVo: Viewers Don't Skip Engaging Ads - via MediaPost
Product Labels: Missed Marketing Opportunity - via MediaPost
For One Ad Net, the Web Isn't Enough - via Adweek
Study: TV, Mags Ads More Effective Than Online Ones - via Mediaweek
Packaged Goods Giant Yanks $20MM from TV, Invests in Online Video - via MarketingVOX
Thursday, April 02, 2009
Headline Roundup for April 2nd
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