DNA Advertising in Boise, along with their client Dutch Bros. Coffee, are helping out The Arc during their 2008 Clothing Drive.
The clothing drive promotion runs from September 22nd - September 24th, from 7:00 AM - 2:00 PM each day. Those who wish to donate "gently used" clothing during this time may do so at any Dutch Bros location, and in exchange will receive a coupon for $1.00 off any prepared drink.
And yes, while this appears to be an effort to drive traffic and drum up a little business for the local Dutch Bros. locations, I'll give the folks at DNA some credit for trying to help out a local charity at the same time.
Technorati tags: dna advertising, dutch bros coffee, the arc
Monday, September 22, 2008
DNA Helps Out the ARC
Posted by Brian at 8:32 AM
Labels: dna advertising, pro bono, promotions
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3 comments:
Why the sarcasm about driving traffic to Dutch Bros.? Let's all support the efforts ad agencies provide to Boise's non-profit community. Let's not assume this type of effort is only about making money.
DNA is doing a great job helping out The Arc - an amazing non-profit that helps people with disabilities.
Enough said.
Thanks DNA! I appreciate everything you are doing.
Dutch Bros. must really be hurting. I received a coupon book that had seven "any drink for $1" coupons in it. But then I realized going out of my way to their kiosk would add 20 minutes to my morning commute. They need more locations if they want more business.
I love Dutch Bros. I got coffee from them every morning on my way to work last summer (I was working in Northern California) and was stoked when I saw they were opening Boise locations. You're right though, anonymous. I have yet to patronize one in Boise...so out of the way!
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