The Devil's in the Details

So here's an interesting little tidbit for a Monday... On a quick roundabout of the web this morning I noticed that Oliver Russell's website was, shall we say, a bit off. I poked around a little more and found that the oliverrussell.com domain name expired on May 5th. It was renewed this morning (May 8th) and everything should be functioning correctly again within the next day or two.

But the point here is that while little things like domain name renewals, making sure phone numbers are correct in the phone book, etc. may not seem like major issues in light of the overall business, those little details can make all the difference in the world.

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